Connotations
In some countries, especially Australia, Canada, the UK, and the US, broadsheet newspapers are commonly perceived to be more intellectual in content than their tabloid counterparts, using their greater size to examine stories in more depth, while carrying less sensationalist and celebrity material. This distinction is most obvious on the front page: whereas tabloids tend to have a single story dominated by a headline, broadsheets allow two or more stories to be displayed, the most important at the top of the page—"above the fold". In other countries, such as Spain, a small format is the universal for newspapers—a popular, sensational press has had difficulty taking root—and the tabloid size has no such connotations.
On the other hand, a few newspapers, such as the German Bild-Zeitung and others throughout central Europe are unashamedly tabloid in content, but use the physical broadsheet format.
Read more about this topic: Broadsheet