Bratz: The Movie - Reception

Reception

Bratz: The Movie received overwhelmingly negative reviews from critics; the film currently holds a 7% critics approval rating on Rotten Tomatoes; the consensus reads: "Full of mixed messages and dubious role-models, Bratz is too shallow even for its intended audience." It received five Razzie nominations, including Worst Actress (all four stars were nominated as a group) and Worst Picture, but it did not win any of the awards for which it was nominated.

Michael Phillips of the Chicago Tribune called the film "the most horrifying of 2007", remarking that, while the film seems to promote "releasing what's inside" and "letting your spirit soar high" it is all about clothes and outer beauty. He also said that Jon Voight's talent is wasted: "the actor—a good actor; remember?—looks as dazed as he did after being horked up by the snake in Anaconda." Ty Burr of The Boston Globe advised parents to rent Midnight Cowboy, saying it would be "less damaging on their psyches than this soulless mall rat of a movie." Nathan Rabin of The A.V. Club concluded his C- review with "This is why the terrorists hate us." In his year-in-review column, however, he cited the film as a "guilty pleasure." A notable review in the Chicago Tribune said that "by the time the movie is over, one hopes the Decepticons will come in and take care of business." Because of that, Richard Roeper and Michael Phillips added Bratz on their top ten worst movies of 2007.

At the 28th Golden Raspberry Awards, bad reviews comparing the film to the Disney Channel's High School Musical were read; the first read, "Makes High School Musical look like Chicago." The second, "Makes High School Musical look like Puccini." The last, "Makes High School Musical look like Gone with the Wind."

There were, however, some positive reviews, such as Teresa Wiltz of the Washington Post who describes the film as "earnest, silly and sweet", along with Adam Schubak of TV Guide who says "Although the film at times seems more a showcase for the trendy clothes specifically tailored for each character's unique personality, it does convey a positive message about loyalty and friendship." Paige Wiser of the Chicago Sun-Times also states that while it is a "Frivolous, and...forgettable" film, that it is ultimately about high school tolerance.

The film was also popular with fans of the Bratz dolls.

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