Brain Trust - Etymology

Etymology

The first use of the term brain trust was in 1899 when it appeared in the Marion (Ohio) Daily Star: "Since everything else is tending to trusts, why not a brain trust?" This sense was referring to the era of trust-busting, a popular political slogan and objective of the time that helped spur the 1890 Sherman Antitrust Act and was later a key policy of President Theodore Roosevelt's administration. The term appears to have not been used again until 1928, when Time magazine ran a headline on a meeting of the American Council on Learned Societies titled "Brain Trust."

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