Design Innovations
Coddington was known for his clean, elegant designs combining old school with what was to be known as the "Boyd Look". It featured radically transformed vintage styling, but re-engineered around modern and scratch-built components at the customer's preference.
One of Coddington's signature innovations were his custom-fabricated alloy wheels, typically machined from a solid billet (block) of aluminum (an industry first). Together with John Buttera, Boyd pioneered this 'billet' machined look and applied it not only to wheels but broadly throughout the car.
In 1988, Coddington founded Boyd's Wheels, Inc., to manufacture and market these custom billet wheels. His popularization of machined billet wheels had broad impact, eventually spreading out of the hot rod world to enormously influence the popularity of custom rims within hip-hop culture. Among his many innovative designs was the ability to produce unique designs of wheels known as One-Off wheels.
Read more about this topic: Boyd Coddington
Famous quotes containing the words design and/or innovations:
“The reason American cars don’t sell anymore is that they have forgotten how to design the American Dream. What does it matter if you buy a car today or six months from now, because cars are not beautiful. That’s why the American auto industry is in trouble: no design, no desire.”
—Karl Lagerfeld (b. 1938)
“By such innovations are languages enriched, when the words are adopted by the multitude, and naturalized by custom.”
—Miguel De Cervantes (1547–1616)