History
The Weekly Dig was founded in September 1999, by Jeff Lawrence. Previously, Lawrence had published a monthly magazine called Shovel founded in 1997. Shovel discontinued publishing in the Spring of 2000, where it had become an insert to the Weekly Dig.
In September 2003, Lawrence moved to change the editorial direction by dismissing - and amidst some acrimony - Joe Bonni, founding editor. Assistant editor (and junior partner) Seth McM. Donlin was named interim editor; 'Judas Goat' columnist Joe Keohane was appointed the replacement editor later in 2003. Current editor is J. Patrick Brown, 2012.
In October 2004, Boston magazine publisher Metrocorp announced that it bought a majority stake in the Weekly Dig. Metrocorp, which has operated Boston magazine since 1971, also publishes Elegant Wedding, Concierge, Home & Garden and New England Travel and Life. It also has operated Philadelphia since 1946.
Three months later, in January 2005, the paper went through a relaunch that offered a new, updated design and broader content. Since then, its circulation has more than doubled to about 70,000 copies distributed weekly.
In May, 2007, Lawrence announced that he had purchased the paper back from Metrocorp in what both sides called "an amicable divorce".
Read more about this topic: Boston's Weekly Dig
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