Membership Terms
The most common terms of membership involve a "negative response" system whereby a member is shipped the monthly selection on a particular date if the selection is not declined before that date is reached. Customers have the option to respond by declining the selection or opting to order another book or books instead—if they promptly reply to that month's offer. (No response is deemed acceptance of the selection.)
Enrolling members usually get a selection of books to pick from at an introductory price (for example, "4 books for $1.00 each"), with the stipulation that once they have accepted and paid for the introductory offer, they agree to purchase a certain number of books within a certain period of time (for example, 2 books within the first year) to complete their membership agreement.
The BOMC2 club format, a web-only sister club, requires one book purchase per month, but customers are allowed to leave the club at any point. The customer can build and manage a book list similar to a mail-order-DVD rental queue. The customer is charged a monthly membership fee and is sent the first available book on his or her list. The membership commitment is fulfilled upon purchasing the required number of books during a specific time period as set forth in the club's terms of service. Other book-of-the-month clubs operate under similar systems.
Read more about this topic: Book Of The Month Club
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