Bombardier Recreational Products

Bombardier Recreational Products or BRP is a Canadian company (once part of Bombardier Inc.) that traces its roots back to the year 1942 when Joseph-Armand Bombardier founded L'Auto-Neige Bombardier Limitée in Valcourt in the Eastern Townships, Quebec.

In 2003, Bombardier Inc. sold its Recreational Products Division to a group of investors: Bain Capital (50%), the Bombardier family (35%) and the Caisse de dépôt et placement du Québec (15%).

The newly formed company was named Bombardier Recreational Products and included all the activities started 60 years earlier by its founder. As of October 6, 2009 it had about 5,500 employees working; its revenues in 2007 are above US$2.5 billion. BRP has manufacturing facilities in five countries, Canada, the United States (Wisconsin, Illinois, North Carolina), Mexico, Finland and Austria. The company’s products are sold in more than 80 countries, 18 of which have their own direct sales network.

BRP has a long legacy of innovation and holds the brands: Ski-Doo, Can-Am (ATV & Spyder Roadster), Sea-Doo (PWC and SportBoats), Lynx, Evinrude Outboard Motors, Johnson Outboards and Rotax. The Ski-Doo personal snowmobile brand in particular is so iconic, especially in Canada, that it was listed in 17th place on the CBC's The Greatest Canadian Invention list in 2007.

Read more about Bombardier Recreational Products:  Snowmobiles, Development of The Small Snowmobile, Motorcycles and ATVs, Invention of The Three-wheeled Roadster, Sailboats, Diversification, Restructuring

Famous quotes containing the word products:

    ... white people, like black ones, are victims of a racist society. They are products of their time and place.
    Shirley Chisholm (b. 1924)