Body For Life
Body for Life (BFL) is a 12-week nutrition and exercise program, and also an annual physique transformation competition. It was created by Bill Phillips, a former competitive bodybuilder and owner of EAS, a manufacturer of nutritional supplements. It has been popularized by a bestselling book of the same name.
The first annual Body for Life competition was held in 1996. (It was then called the "EAS Grand Spokesperson Challenge".) Entrants write about their experience of the program, and send this to EAS along with their 'before' and 'after' swimsuit photos. Prizes vary each year, but in 2005 the first prize was US$1,000,000. Since, it has gone down significantly with the last payment being US$25,000 for the past few champions. Most recent champions include 2008 Grand Champions Emily Alvers and Colby Knight.
Body for Life makes use of principles that have been widely known in bodybuilding. Its differences are in the way it has been packaged and marketed so as to appeal to consumers and be understood by the public. It supports an extensive ancillary industry of gyms, nutritionists and personal trainers.
Other articles related to "body for life, for life, body":
... Body for Life 12 Weeks to Mental and Physical Strength ... Body for Life Success Journal ... Eating for Life Your Guide to Great Health, Fat Loss and Increased Energy! High Point Media, 2003 (ISBN 0-9720184-1-7) Body of Work ...
Famous quotes containing the words body for, life and/or body:
“Nought cared this body for wind or weather
When Youth and I lived int together.”
—Samuel Taylor Coleridge (17721834)
“Like ultraviolet rays memory shows to each man in the book of life a script that invisibly and prophetically glosses the text.”
—Walter Benjamin (18921940)
“Such body lovers have,
Such exacting breath,
That they touch or sigh.
Every touch they give,
Love is nearer death.”
—William Butler Yeats (18651939)