Professional Coaching Career
In 1983, Jackson joined Head Coach Dan Henning at the Atlanta Falcons. While at the Atlanta Falcons, he coached the Linebackers from 1983 to 1985 and the H-Backs/Tight Ends in 1986.
From 1987 to 1991, Jackson coached the Running Backs for the San Diego Chargers under Head Coaches Al Saunders and Dan Henning. During Jackson's five-year tenure as Running Backs Coach in San Diego, the Chargers surpassed the 4.0-yard per carry mark in each of his final four seasons. In fact, over that four-year stretch (1988-1991), the Chargers averaged 4.6 yards per rushing attempt, and led the NFL in this department in 1991 (4.8), while finishing second in 1988 (4.7), and third in 1990 (4.7). Gary Anderson (1,119 yards in 1988) and Marion Butts(1,225 yards in 1990) each went over 1,000 yards during that time.
In 1992 and 1993, Jackson joined the Phoenix Cardinals as the Running Backs Coach under Head Coach Joe Bugel. In 1993, Ronald Moore amassed 1,018 yards rushing, the first Cardinals running back to break the 1,000-yard barrier since 1985. Also in Jackson's final year, Larry Centers led the team with 60 receptions, a figure which ranked second among NFC running backs that year.
Jackson served as the Running Backs Coach for the Washington Redskins from 1994 - 1999, under Head Coach Norv Turner. During his six years in Washington, the team produced a 1,000-yard running back three times, including Terry Allen (1995-1996) and Stephen Davis (1999). Allen finished third in the NFC in rushing both times he reached the plateau, while Davis led the conference in that category in 1999. As a unit, the Redskins topped the 4.0-yard average per carry mark on four occasions.
From 2000 - 2002, Jackson was the Associate Head Coach/Offensive Coordinator/Running Backs Coach for the St. Louis Rams under Head Coach Mike Martz. In his three years as the Offensive Coordinator for the Greatest Show on Turf in St. Louis, the Rams led the NFL in total offense in 2000 and 2001 as they averaged 442.2 and 418.1 yards per game, respectively, in those two years. in 2000, the Rams offense scored 540 points, averaging 33.8 points per game. In 2001, the Rams won the NFC Championship and the offense scored 503 points, averaging 31.4 points per game. In addition, Hall of Fame Running Back Marshall Faulk surpassed the 1,000-yard rushing mark twice during that time, finishing second in the NFC in rushing in 2000 (1,359 yards) and third in 2001 (1,359 yards). He also lead all NFC running backs in receptions all three years, as he averaged more than 81 catches a season over that stretch. The Rams' running game averaged more than 4.0 yards per attempt all three seasons.
In 2003, Jackson retired from the game and moved to his farm in Alabama. In 2007, Jackson was lured out of retirement by Head Coach Cam Cameron to coach the Running Backs for the Miami Dolphins. The dolphins running backs averaged 4.0 yards per attempt for the season and Ronnie Brown lead the team with 5.1 yards per carry for the season. After the 2007 season, Jackson retired again to his Alabama farm, raising cattle and public speaking.
Read more about this topic: Bobby Jackson (American Football Coach)
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