Production
Tite Kubo, author from the Bleach manga, authored a one-shot based on Hitsugaya's characters prior to the film's premier in order to promote it. He was also allowed to participate in the making of the movie, to design the character of Kusaka. However, Kubo could not add Kusaka to his one-shot due to the fact the original concept came from the manga. In order to promote the second film of Bleach, the trailer had the line "Execute Hitsugaya!". Kubo admitted that it was his own idea to make everybody be surprised, but he and Masakazu Morita, the voice actor of Ichigo Kurosaki, received a lot of letters from worried fans, causing Kubo to apologize in response.
Read more about this topic: Bleach: The Diamond Dust Rebellion
Famous quotes containing the word production:
“The production of obscurity in Paris compares to the production of motor cars in Detroit in the great period of American industry.”
—Ernest Gellner (b. 1925)
“I really know nothing more criminal, more mean, and more ridiculous than lying. It is the production either of malice, cowardice, or vanity; and generally misses of its aim in every one of these views; for lies are always detected, sooner or later.”
—Philip Dormer Stanhope, 4th Earl Chesterfield (1694–1773)
“Just as modern mass production requires the standardization of commodities, so the social process requires standardization of man, and this standardization is called equality.”
—Erich Fromm (1900–1980)