Bizarre Creations - History

History

Bizarre Creations started as Raising Hell Software, founded by Martyn Chudley. Sega scorned "Hell", and the company went nameless for a short time. In 1994, a pending submission to Psygnosis/Sony forced the decision of a new name. The founder tentatively left "Weird Concepts" on the submission documentation. Then a staff member used Microsoft Word's thesaurus, and "Bizarre Creations" stuck.

The Bizarre Creations team was initially five strong, and worked on a concept project called "Slaughter". After seeing the demo, Psygnosis signed the team onto Formula 1 (for PlayStation). Formula 1 went on to become the best selling game in Europe in 1996.

In 2006, the studio announced a break in its racing genre sequence with The Club. A third-person shooter, the game was released on 7 February 2008.

On 26 September 2007, publisher Activision acquired Bizarre Creations. Activision announced that Project Gotham Racing 4 would be Bizarre Creations' last game for Microsoft Game Studios, and Activision did not pursue the rights for the Project Gotham Racing franchise.

On 16 November 2010, Activision announced it was considering closing Bizarre and "exploring our options regarding the future of the studio, including a potential sale of the business". Activision later stated that no buyer could be found and that the studio would close.

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