Bitag - Bitag Live

Bitag Live

In 2004, UNTV provided Ben with his own daily morning show, Bahala si Bitag (taking its name from his bi-weekly newspaper column of the same name) where Ben fields questions and complaints from callers in addition to showing re-runs of cases for the purpose of alerting the public. The show has since renamed to "Bitag Live."

The show underwent through a series of changes in conjunction with their tagline of "continuous change for the better", incorporating their Kilos Pronto segment (from Bitag) into their show as a live help line and updated the stale set with a more modern look - most noticeably their use of a Plasma TV backdrop. (Those were later removed.) BITAG Live also has invited guests to speak regarding cases BITAG currently holds, or to speak regarding current issues. They also add a religious portion Biblically Speaking hosted by Bro. Eli Soriano.

In 2007, Ben started prefacing lectures with "were taking care of business" when showing his subjects how Bitag would deal with the matter. Consequently, Takin' Care of Business by Bachman-Turner Overdrive is used as the theme song on one of their remixed ads.

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