Bild

The Bild newspaper (or Bild-Zeitung, litterally Picture Newspaper; pronounced ) is a German tabloid published by Axel Springer AG.

The paper is published from Monday to Saturday; on Sundays, Bild am Sonntag (litterally, Picture on Sunday) is published instead, which has a different style and its own editors. Bild is tabloid in style but broadsheet in size. It is the best-selling newspaper outside Japan and has the sixth-largest circulation worldwide. Its motto, prominently displayed below the logo, is unabhängig, überparteilich (independent, nonpartisan). Another slogan used prominently in advertising is Bild dir deine Meinung!, which translates as "Form your own opinion!" (by reading Bild), a pun based on the fact that in German, Bild is a homophone of the imperative form of the verb German: bilden (English: to form) and the noun German: Bild, (English: picture, image).

Bild has been described as "notorious for its mix of gossip, inflammatory language, and sensationalism" and as having a huge influence on German politicians. Its nearest English-language stylistic and journalistic equivalent is often considered to be the British national newspaper The Sun, the second highest selling European tabloid newspaper, with which it shares a degree of rivalry.

According to Der Spiegel, Bild is a newspaper that flies just under the nonsense threshold of American and British tabloids. For the German desperate, it's a daily dose of high-resolution soft porn.

According to Guardian newspaper, for 28 years Bild had topless girls featuring on its first page; the paper published more than 5,000 topless pictures.