Following his retirement from playing, he remained at The Dell as coach to the club's first "nursery" team which competed in the Hampshire League. His success with the youngsters led to him being asked by manager George Kay to take over as first-team trainer following the retirement of his mentor, Bert Lee in 1935.
Saints started the 1935–36 season (their fiftieth season since the club's foundation in 1885) with four wins and two draws from their first six matches, but were unable to sustain this form and in the period to the New Year they won only three more matches. After another poor season, in which the Saints finished in seventeenth place, nine members of the board resigned and George Kay left to take over at Liverpool, taking Shelley with him.
At Anfield, Shelley was a part of George Kay's coaching staff, helping the Reds take the Football League championship in 1946–47. After Kay's retirement in 1951, Shelley remained a member of the coaching staff under Don Welsh until 1956.
Shelley remained in Liverpool for the rest of his life, dying there in December 1971, aged 72.
Read more about this topic: Bert Shelley
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