Bernhard Modern is an modern style classification serif typeface designed by Lucian Bernhard in 1937 for the American Type Founders (ATF).
Lucian Bernhard's Bernhard Modern typeface was the ATF's response to the many popular old style engraving faces of the early 20th century. A somewhat decorative text typeface, it is distinct for its low x-height, elongated ascenders, and relatively short descenders giving it an appearance of height without requiring excessive leading. Serifs are wide and splayed. The lowercase roman g is unusual for having the upper bowl larger than the lower one. Fordham University, in New York City, currently uses Bernhard Modern as the central typeface of its design identity.
Famous quotes containing the word modern:
“All that remains to the mother in modern consumer society is the role of scapegoat; psychoanalysis uses huge amounts of money and time to persuade analysands to foist their problems on to the absent mother, who has no opportunity to utter a word in her own defence. Hostility to the mother in our societies is an index of mental health.”
—Germaine Greer (b. 1939)