Business War Games
Business War Games (2009) is both about the theory of, and a practical manual for, running simple, reality-based war games throughout a company, enabling managers at all levels to formulate better strategies. War games are simulations of competitive dynamics in a business’ given market with the goal of “pressure testing” product, market, or the whole business unit’s strategic plan. The book shows steps, and practical details, on how to decide whether war gaming is necessary, and which decisions to use it for. It also covers: how to prepare, run, and organize an inexpensive game, how to predict competitor moves with accuracy and little information, and why one does not need computers, consultants, or specialized software to conduct such games.
Read more about this topic: Benjamin Gilad, Publications and Awards
Famous quotes containing the words business, war and/or games:
“Method goes far to prevent trouble in business: for it makes the task easy, hinders confusion, saves abundance of time, and instructs those that have business depending, both what to do and what to hope.”
—William Penn (1644–1718)
“I certainly know that if the war fails, the administration fails, and that I will be blamed for it, whether I deserve it or not. And I ought to be blamed, if I could do better. You think I could do better; therefore you blame me already. I think I could not do better; therefore I blame you for blaming me.”
—Abraham Lincoln (1809–1865)
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—Gustave Flaubert (1821–1880)