Beef. It's What's For Dinner
"Beef. It's What's For Dinner" is an American advertising slogan and campaign aimed to promote the benefits of incorporating beef into a healthy diet. The campaign is funded by the Beef Checkoff Program with the creative guidance of Leo Burnett Worldwide.
Read more about Beef. It's What's For Dinner: History, Reception, Awards
Famous quotes containing the words beef and/or dinner:
“That night ended the day when history was written in Abilene. August 14, 1865 was the date. That was the end of the first drive on the Chisolm Trail. It was just the first of thousands of such drives bringing beef to the world.”
—Borden Chase [Frank Fowler] (1900–1971)
“The slogan of progress is changing from the full dinner pail to the full garage.”
—Herbert Hoover (1874–1964)