CEOs
| CEO | Years Served |
|---|---|
| Jeffery F. Harrold | 2010–present |
| Ronald H. Simon | 2008–2010 |
| Roger L. Looyenga | 2004–2008 |
| Herman J. Arends | 1993–2004 |
| Richard E. Otto | 1991–1993 |
| H. Max Tanner | 1988–1991 |
| Owen H. Marmon | 1984–1988 |
| Ralph E. Moulton | 1964–1984 |
| William C. Searl | 1958–1964 |
| Vern V. Moulton* | 1916–1958 |
- Auto-Owners founder Vern Moulton was president and chairman of the board. He performed the functions of a CEO, but no one held a CEO title until 1958.
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