Asian Paints Logo and Slogan
For Asian Paints Sharad Shamman, a logo of a young boy playing the dhak(drum) is shown. Also among the logos are a face of Maa Durga in monochrome line drawing, little kids playing with balloons etc.
The slogan for the award is "Shuddha suchi, sustha ruchi'r sera bachai" which means "The best from the artistically efficient and culturally significant", as described by the late poet Shri Subhash Mukhopadhay. From that point this has been the main slogan for the award.
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