History
ASCII Media Works is the result of a merger between two Japanese publishing companies—ASCII and MediaWorks—on April 1, 2008. The company is a continuation of MediaWorks, but despite this, the former president of ASCII, Kiyoshi Takano, became the president of ASCII Media Works. The company is a member of the Kadokawa Group and is thus affiliated with Kadokawa Shoten, another Japanese publishing company. According to an official press release by Kadokawa Group Holdings, a holding company responsible for the stock of dozens of other companies affiliated with Kadokawa Shoten, the merger stemmed from a steady outgrowth in the Internet and mobile parts of society which led publishing companies to branch out in order to encompass the ever increasing needs and demands of the consumers. Due to mutual company interests, the merger went through in order to create a stronger company which has more outreaching possibilities than either company could have done on their own. ASCII brought their expertise with IT and computing, while MediaWorks brought their expertise of media pertaining to entertainment, such as with visual or printed media including anime, manga, light novels, video games, or magazines covering such media products. In addition to making the combined company more diverse, company management is planned to become more efficient, base revenue is meant to increase, and the company may take on new business opportunities in the future. Enterbrain had been considered for merging with ASCII and MediaWorks, but this was eventually rejected. In April 2011, the video game division of ASCII Media Works was merged into Kadokawa Games along with the video game divisions of Kadokawa Shoten and Enterbrain.
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