Arabish is a combination of an Arabic (العربية) pronunciation, and Latin written characters. Its been widely used lately, on many public advertisements by large multinationals, and as an official name for many successful internet projects world wide. In terms of users, many from the Middle Eastern users on the internet can understand and communicate through Arabish, which made large players in the online industry like Google& Microsoft to introduce tools that transform the text written in Arabish to Arabic.
Read more about Arabish: Significance, History, Classification and Related Languages, Converted Characters, Full Words Examples