History
As Apple Computer, Inc., began to withdraw support for the Apple II series and focus on the Macintosh line, the market for Apple II hardware and software began to wane. Many Apple II users began to migrate to other platforms, such as the Macintosh and IBM PC-compatibles. In an attempt to capitalize on its well-known brand name among previous Apple II owners, Applied Engineering began to market products for the Macintosh and Commodore Amiga lines. However, because of stiff competition in already active markets, and AE's late entries, Applied Engineering could not duplicate the success it had experienced with the Apple II, eventually going out of business.
In its day, Applied Engineering built a solid reputation among Apple II owners for their innovation, excellent build quality, and generous warranty support. AE was quick to fill in gaps in the market for Apple II add-on boards and expansion options, often developing products for the Apple II line that neither Apple Computer nor other third-party vendors offered.
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Famous quotes containing the word history:
“We dont know when our name came into being or how some distant ancestor acquired it. We dont understand our name at all, we dont know its history and yet we bear it with exalted fidelity, we merge with it, we like it, we are ridiculously proud of it as if we had thought it up ourselves in a moment of brilliant inspiration.”
—Milan Kundera (b. 1929)
“You treat world history as a mathematician does mathematics, in which nothing but laws and formulas exist, no reality, no good and evil, no time, no yesterday, no tomorrow, nothing but an eternal, shallow, mathematical present.”
—Hermann Hesse (18771962)
“What has history to do with me? Mine is the first and only world! I want to report how I find the world. What others have told me about the world is a very small and incidental part of my experience. I have to judge the world, to measure things.”
—Ludwig Wittgenstein (18891951)