Applied Engineering - History

History

As Apple Computer, Inc., began to withdraw support for the Apple II series and focus on the Macintosh line, the market for Apple II hardware and software began to wane. Many Apple II users began to migrate to other platforms, such as the Macintosh and IBM PC-compatibles. In an attempt to capitalize on its well-known brand name among previous Apple II owners, Applied Engineering began to market products for the Macintosh and Commodore Amiga lines. However, because of stiff competition in already active markets, and AE's late entries, Applied Engineering could not duplicate the success it had experienced with the Apple II, eventually going out of business.

In its day, Applied Engineering built a solid reputation among Apple II owners for their innovation, excellent build quality, and generous warranty support. AE was quick to fill in gaps in the market for Apple II add-on boards and expansion options, often developing products for the Apple II line that neither Apple Computer nor other third-party vendors offered.

Read more about this topic:  Applied Engineering

Famous quotes containing the word history:

    All objects, all phases of culture are alive. They have voices. They speak of their history and interrelatedness. And they are all talking at once!
    Camille Paglia (b. 1947)

    They are a sort of post-house,where the Fates
    Change horses, making history change its tune,
    Then spur away o’er empires and o’er states,
    Leaving at last not much besides chronology,
    Excepting the post-obits of theology.
    George Gordon Noel Byron (1788–1824)

    Indeed, the Englishman’s history of New England commences only when it ceases to be New France.
    Henry David Thoreau (1817–1862)