Reasons
Steve Jobs stated that Apple's primary motivation for the transition was their disappointment with the progress of IBM's development of PowerPC technology, and their greater faith in Intel to meet Apple's needs. In particular, he cited the performance per watt projections in the roadmap provided by Intel. This is an especially important consideration in laptop design, which affects the hours of use per battery charge.
In June 2003, Jobs had introduced Macs based on the PowerPC G5 processor and promised that within a year, the clock speed of the part would be up to 3 GHz. Two years later, 3 GHz G5s were still not available, and rumors continued that IBM's low yields on the POWER4-derived chip were to blame. Further, the heat produced by the chip proved an obstacle to deploying it in a laptop computer, which had become the fastest growing segment of the personal computer industry.
Some observers were surprised that Apple had not made a deal with AMD, which had in recent years become a strong competitor to Intel. AMD had recently released its competitive 64-bit Opteron platform, and by moving straight to x86-64 Apple would have had one less architecture transition. Analysts have speculated that AMD's lack of low-power designs at the time were behind the decision to go with Intel.
Read more about this topic: Apple's Transition To Intel Processors
Famous quotes containing the word reasons:
“... to a poet, the human community is like the community of birds to a bird, singing to each other. Love is one of the reasons we are singing to one another, love of language itself, love of sound, love of singing itself, and love of the other birds.”
—Sharon Olds (b. 1942)
“In looking back over the college careers of those who for various reasons have been prominent in undergraduate life ... one cannot help noticing that these men have nearly always shown from the start an interest in the lives of their fellow students. A large acquaintance means that many persons are dependent on a man and conversely that he himself is dependent on many. Success necessarily means larger responsibilities, and responsibilities mean many friends.”
—Franklin D. Roosevelt (1882–1945)
“Adolescents, for all their self-involvement, are emerging from the self-centeredness of childhood. Their perception of other people has more depth. They are better equipped at appreciating others’ reasons for action, or the basis of others’ emotions. But this maturity functions in a piecemeal fashion. They show more understanding of their friends, but not of their teachers.”
—Terri Apter (20th century)