Packaging and Promotion
The album's cover depicts a giant squid locked in combat with a sperm whale in space, using graphics which the Johns came across while searching the NASA Archive Center for images to use in media art surrounding the album. The Dial-A-Song phone number is misprinted as 718-963-6962 on the back of the album, and the phone number written leads to a warehouse.
The album liner notes and artwork for the album's singles include a number of photographs from NASA, and the packaging was designed by John Flansburgh under the pseudonym "Rolf Conant".
The band appeared as a musical guest on numerous talk shows to promote Apollo 18. "The Guitar (The Lion Sleeps Tonight)" and "The Statue Got Me High" were performed on The Tonight Show with Jay Leno and "I Palindrome I" on Late Night with David Letterman.
Read more about this topic: Apollo 18 (album)
Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)