Anxiety/uncertainty Management

Anxiety/uncertainty management (AUM) is a theory developed by Dr. William B. Gudykunst in an attempt to define what makes up effective communication. Gudykunst’s research began in 1985 using existing theories as a starting point. Specifically, the existing research of uncertainty reduction theory (URT) done by Berger and Calabrese (1974) provided the framework for Gudykunst to take the next steps. Like most theories on communication; AUM has undergone several modifications over the years as new research comes to light.

Read more about Anxiety/uncertainty Management:  Development of Anxiety/uncertainty Management As A Theory, Scope of AUM, Working Assumptions, Theory Constructions, Self-concepts, Motivation To Interact, Reactions To Strangers, Social Categorization of Strangers, Situational Processes, Connections With Strangers, Ethical Interactions, Anxiety, Uncertainty, Mindfulness, and Effective Communication, Cross-cultural Variability in AUM Processes, Conclusion and Critiques

Famous quotes containing the words anxiety, uncertainty and/or management:

    Racism as a form of skin worship, and as a sickness and a pathological anxiety for America, is so great, until the poor whites—rather than fighting for jobs or education—fight to remain pink and fight to remain white. And therefore they cannot see an alliance with people that they feel to be inherently inferior.
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    Now, since our condition accommodates things to itself, and transforms them according to itself, we no longer know things in their reality; for nothing comes to us that is not altered and falsified by our Senses. When the compass, the square, and the rule are untrue, all the calculations drawn from them, all the buildings erected by their measure, are of necessity also defective and out of plumb. The uncertainty of our senses renders uncertain everything that they produce.
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    The care of a house, the conduct of a home, the management of children, the instruction and government of servants, are as deserving of scientific treatment and scientific professors and lectureships as are the care of farms, the management of manure and crops, and the raising and care of stock.
    Catherine E. Beecher (1800–1878)