Anxiety/uncertainty Management

Anxiety/uncertainty management (AUM) is a theory developed by Dr. William B. Gudykunst in an attempt to define what makes up effective communication. Gudykunst’s research began in 1985 using existing theories as a starting point. Specifically, the existing research of uncertainty reduction theory (URT) done by Berger and Calabrese (1974) provided the framework for Gudykunst to take the next steps. Like most theories on communication; AUM has undergone several modifications over the years as new research comes to light.

Read more about Anxiety/uncertainty Management:  Development of Anxiety/uncertainty Management As A Theory, Scope of AUM, Working Assumptions, Theory Constructions, Self-concepts, Motivation To Interact, Reactions To Strangers, Social Categorization of Strangers, Situational Processes, Connections With Strangers, Ethical Interactions, Anxiety, Uncertainty, Mindfulness, and Effective Communication, Cross-cultural Variability in AUM Processes, Conclusion and Critiques

Famous quotes containing the words anxiety, uncertainty and/or management:

    The solar system has no anxiety about its reputation, and the credit of truth and honesty is as safe; nor have I any fear that a skeptical bias can be given by leaning hard on the sides of fate, of practical power, or of trade, which the doctrine of Faith cannot down-weigh.
    Ralph Waldo Emerson (1803–1882)

    What a chimera then is man. What a novelty! What a monster, what a chaos, what a contradiction, what a prodigy. Judge of all things, imbecile worm of the earth; depositary of truth, a sink of uncertainty and error: the pride and refuse of the universe.
    Blaise Pascal (1623–1662)

    The management of fertility is one of the most important functions of adulthood.
    Germaine Greer (b. 1939)