Campaigns
Animal Aid campaigns against animal experiments on both moral and scientific grounds, and promotes the non-animal medical research. It obtains and publicises undercover footage showing how animals are treated in farms and on slaughterhouses. Animal Aid promotes an animal-free diet. They argue that a vegan diet is more humane, healthy, environmentally friendly and a better way to use the world's precious resources. Its other main campaigns are against culling, horse racing, pheasant farming and shooting.
Animal Aid launched the purple poppy campaign in 2007 to commemorate the animal victims of war. Millions of animals have lost their lives in human wars, but are rarely mentioned in remembrance ceremonies. The purple poppy aims to rectify this. It can be worn on its own or alongside the red poppy. Tens of thousands people have bought the poppy, and it has been worn by celebrities including Morrissey on stage in November 2009.
Read more about this topic: Animal Aid
Famous quotes containing the word campaigns:
“That food has always been, and will continue to be, the basis for one of our greater snobbisms does not explain the fact that the attitude toward the food choice of others is becoming more and more heatedly exclusive until it may well turn into one of those forms of bigotry against which gallant little committees are constantly planning campaigns in the cause of justice and decency.”
—Cornelia Otis Skinner (1901–1979)