Internet and New Media
Stern has embraced political organizing via the Internet in the wake of the Howard Dean campaign, which his union endorsed. In fall of 2005, he launched an online contest called Since Sliced Bread that awarded $100,000 for the best new economic idea in America. Since 2005, Stern has been a contributing blogger at The Huffington Post and actively uses Twitter.
Stern has been a key figure in financing the online grassroots "netroots" community, along with Dean, George Soros, Simon Rosenberg, and Andrew S. Rappaport, to funnel a progressive agenda to liberal bloggers.
Through Stern's initiative, a New Media team was formed at SEIU in the late summer of 2008. The union's website, SEIU.org, was completely redesigned and relaunched shortly after. Traffic to SEIU's website has since increased by well over 100,000 visitors.
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Famous quotes containing the word media:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)