History
AMIN was formed in 1932 as a way for small to mid-sized advertising agencies to share media and research resources. Today the alliance works to help its members learn how to adapt to the ever-changing landscape of advertising through open member-to-member communication, consumer data, conferences, summits, guest speakers and case studies.
As of 2012, AMIN has 31 member agencies in the America's, 18 in EAME and 3 in Asia and the Pacific Rim. These agencies have combined billings of more than $2.6 billion, and an average agency size of $55 million in billings. The North American Alliance is led by a nine-person executive committee and has 2 paid contractors. In September 2010, it was named one of Fuel Lines' Top 14 Advertising Agency Networks.
Back in 2010, at the AMIN Social Media Summit in Salt Lake City, 14 member agencies presented case studies featuring social media successes with new product launches, and shared tips on reaching bloggers, repurposing content and growing online fan bases. The association also unveiled its social networking site, which was built to allow its members to seamlessly collaborate and share industry information. Using a platform similar to popular social networking sites, the new aminworldwide.com gives its members a place to reach out to other members, share resources, display work, post case studies and discuss industry issues online.
On October 5, 2010, the digital media management platform TRAFFIQ announced a partnership with AMIN, positioning TRAFFIQ as the recommended digital media platform for AMIN member agencies.
Read more about this topic: AMIN Worldwide
Famous quotes containing the word history:
“In history an additional result is commonly produced by human actions beyond that which they aim at and obtain—that which they immediately recognize and desire. They gratify their own interest; but something further is thereby accomplished, latent in the actions in question, though not present to their consciousness, and not included in their design.”
—Georg Wilhelm Friedrich Hegel (1770–1831)
“A country grows in history not only because of the heroism of its troops on the field of battle, it grows also when it turns to justice and to right for the conservation of its interests.”
—Aristide Briand (1862–1932)
“Like their personal lives, women’s history is fragmented, interrupted; a shadow history of human beings whose existence has been shaped by the efforts and the demands of others.”
—Elizabeth Janeway (b. 1913)