History and Appearances
Ali G, a boorish, uneducated, faux-streetwise poseur with a deeply stereotypical view of the world, first came to prominence on Channel 4's The 11 O'Clock Show as the "voice of da yoof" in 1998. He interviewed various public figures in the United Kingdom, always either embarrassing his interviewee by displaying a mixture of uninformed political incorrectness, or getting the interview 'victim' to agree to some breathtaking inaccuracy or insult. His key saying is "booyakasha".
Other examples of his bold interviewing style include getting Lindsay Urwin, the Bishop of Horsham, to admit that God created the Universe, and then asked him, "And since then, 's just chilled?" Ali G asked the Bishop about God's appearance, to which the Bishop replied, "Well, he's sort of Jesus-shaped." During an interview with James Ferman (former director of the British Board of Film Classification), Ali G asks whether his made-up vulgarities would restrict a film to an over-18 audience, and suggests that film censorship be performed by younger persons who understand contemporary slang. In an interview with the Chairman of the Arts Council of England Gerry Robinson Ali G's first question was: "Why is it that everything you fund is so crap?"
Ali G was in a series of ads for the 2005–06 NBA season, in which he used his brand of off-kilter journalism to interview various NBA stars. The spots were directed by Spike Lee.
Ali G was also featured in the music video "Music" by Madonna as her limo driver.
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