Alfa TV is a premium television service available in Cyprus, that broadcasts Sports and children's programming as well as the odd film. It is owned by Alfa TV Ltd. and it launched in 1998. Alfa TV is one of only 2 pay-TV services in Cyprus, the other being Lumiere TV with whom Alfa TV has a programming agreement.
It broadcasts over the air, together with Lumiere TV, in several platforms, like CytaVision, with an extra fee. Repeaters have been set up across the country that enable more than 80% of the population to receive these services. Alfa TV was available on the NOVA Cyprus platform but due to a financial dispute with the provider, the channel was removed and signed on with rival Athina Sat. It is also available through IPTV providers CytaVision & PrimeTel.
As of March 3, 2008, Alfa TV is once again available through NOVA Cyprus following a new agreement that was signed between the two companies. The channel is no longer available through Athina Sat, which has ceased operations.
Finally the channel is expected during the summer 2011 to get renamed to STAR Channel. The owner and former member of the parliament Sokratis Chasikos hired the former head manager of ANT1 Cyprus Giorgos Tsalakos as a head manager. The contract with LTV ends on May and will not be renewed.