Aldine Press was the printing office started by Aldus Manutius in 1494 in Venice, from which were issued the celebrated Aldine editions of the classics (Latin and Greek masterpieces plus a few more modern works). The Aldine Press is famous in the history of typography, among other things, for the introduction of italics. The press was the first to issue printed books in the small octavo size, similar to that of a modern paperback, and like that intended for portability and ease of reading. The press issued 127 editions during the lifetime of Aldus. The press was continued after Aldus’s death in 1515 by his wife and her father until his son Paolo (1512–1574) took over. His grandson Aldo then ran the firm until his death in 1597. Due to the firm's commercial success many pirated editions were also produced in Lyons and elsewhere. Today, antique books printed by the Aldine Press in Venice are referred to as Aldines.
Read more about Aldine Press: Initial Innovations, Selected Aldine Editions, Collections
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“While it may not heighten our sympathy, wit widens our horizons by its flashes, revealing remote hidden affiliations and drawing laughter from far afield; humor, in contrast, strikes up fellow feeling, and though it does not leap so much across time and space, enriches our insight into the universal in familiar things, lending it a local habitation and a name.”
—Marie Collins Swabey. Comic Laughter, ch. 5, Yale University Press (1961)