History
The newspaper was founded in late 2002 by Salah Diab, an Egyptian businessman whose grandfather (Tawfik Diab) was one of Egypt's most renowned publishers in 1930s and 1940s. In 2004, its establishment was finalized, and on 7 June 2004, it published its first edition. The paper initially circulated primarily amongst Cairo’s intellectual elite, providing objective news coverage in the belief that good news would beat sensationalist reporting found in other Egyptian print media. It has been said that the paper's launch "helped inaugurate a new opening for independent media in Egypt.". After 3 three years, it was challenging Al-Ahram for the status of being the national paper of record. As of 2009 it is regarded as the most influential newspaper in Egypt.
It has successfully responded to the Egyptian media market as a whole and not a single political party, like many Egyptian opposition papers, and was unafraid to take on hard-hitting topics, like governmental news outlets. Further, it harnessed the energy of young journalists, giving them incentives to produce good work.
Read more about this topic: Al-masry Al-youm
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