Air Jordan(s), informally known as Jordans, are a brand of shoes and athletic apparel designed and produced by Nike for the now-retired basketball player Michael Jordan, who has served as the figurehead for the brand since its inception. The Air Jordan line is now sold by the Jordan Brand subsidiary of Nike. Air Jordans were first released for public consumption in 1985 (Jordan himself first wore them as a rookie in 1984), with new designs released annually. Air Jordan 2012' is the most recent design on the sneaker market and has been promoted with the tagline: "One Shoe. Three Flights."
Read more about Air Jordan: Popular Reception, Team Jordan
Famous quotes containing the words air and/or jordan:
“The air is precious to the red man, for all things share the same breath—the beast, the tree, the man, they all share the same breath. The white man does not seem to notice the air he breathes. Like a man dying for many days, he is numb to the stench.”
—Attributed to Seattle (c. 1784–1866)
“As a child I was taught that to tell the truth was often painful. As an adult I have learned that not to tell the truth is more painful, and that the fear of telling the truth—whatever the truth may be—that fear is the most painful sensation of a moral life.”
—June Jordan (b. 1936)