Subscriptions and Readership
Subscribers
Subscribers total 43,800 per week and account for nearly 80 percent of all Air Force Times readers. Dozens of copies are hand-delivered to the offices of senior leaders inside the Pentagon, including the Secretary of Defense and the Secretary of the Air Force. Also among our subscribers are various members of Congress and their staffers, including liaisons to appropriations, armed services and veterans affairs committees for the Senate and the House. Beyond Capitol Hill, subscribers are found in the State Department, National Reconnaissance Office, White House Communications Agency, Defense Intelligence Agency, Congressional Budget Office, Government Accountability Office and more.
According to Military Times Subscriber Network Study, 2007, Mediamark Research & Intelligence, January 2008:
- One in four subscribers is a member of the active-duty Air Force
- Nearly one in 10 subscribers is a member of the Air Force Reserve
- 92 percent of subscribers read every issue
- 65 percent discussed an article or referred someone to it
Newsstands
Newsstand buyers total 11,600 worldwide, each week. Air Force Times is found on approximately 400 newsstands worldwide.
According to Military Times Subscriber Network Study, 2007, Mediamark Research & Intelligence, January 2008:
- 79 percent of newsstand sales are members of the active-duty Air Force
- 9 percent are members of the Air Force Reserve
- 64 percent discussed an article or referred someone to it
- 35 percent clip an article for future reference
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