Marketing and Promotion
A month before the release of the debut single, "Back & Forth", Aaliyah attended the Urban Network's "Power Jam" conference, where she was introduced and "received warmly". "Back & Forth" peaked at number five on the Billboard Hot 100 while topping the Hot R&B/Hip-Hop Songs chart for three weeks. The song was certified Gold by the RIAA. The second single, "At Your Best (You Are Love)", peaked at number six on the Billboard Hot 100 and was also certified Gold by the RIAA. In promotion for the album, Aaliyah embarked on a world tour that spanned from 1994 to 1995.
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Famous quotes containing the word promotion:
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)