Afrodisiac - Promotion

Promotion

Promotion for Afrodisiac first began with a massive media event in Montego Bay, Jamaica, where the album was previewed to a hand-picked list of journalists at a press launch held in the Royal Pavilion of the Half Moon Hotel. Promotional touring for the album started on May 23, 2004 with a series major national television appearances, highlighted by performances on The Tonight Show with Jay Leno on July 13, 2004; NBC's Today show as part of their outdoor Toyota Concert Series on July 16, 2004 and ABC's The View on July 19, 2004. Norwood also performed on both CBS's The Late Late Show and the syndicated On-Air with Ryan Seacrest on July 14, 2004. Outside the United States, Norwood made appearances on Top of The Pops and Anke Late Night, where she performed a rendition of Whitney Houston's "One Moment in Time" in the form of a coffee commercial.

Additionally, Brandy was seen in a host of special programming airing on music television networks BET, MTV, VH1, and Fuse. The album's arrival in stores was celebrated with an appearance as a presenter on the 2004 BET Awards, preceded by a special live performance on 106 & Park. On July 1, 2004, Norwood headed to New York for appearances on MTV's TRL and Fuse's Daily Download. In addition, tracks from Afrodisiac were streamed over one million times via MTV.com's The Leak in the week preceding the album's release.

Online, Brandy was introduced as the LAUNCHcast Artist of the Month for July 2004. The promotion included exclusive interviews and performances as well as contests to win live video chats with Norwood. The "Talk About Our Love" online campaign kicked off with an AOL First Listen premiere, and Brandy was AOL's "Artist of the Month" for June 2004. Her Sessions@AOL performance debuted on the service in July 2004.

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