Action
On entering a scene an individual defines the situation by assigning identities to each participant, frequently in accord with an encompassing social institution. While defining the situation, the individual tries to maintain the affective meaning of self through adoption of an identity whose sentiment serves as a surrogate for the individual's self-sentiment. The identities assembled in the definition of the situation determine the sentiments that the individual tries to maintain behaviorally.
Confirming sentiments associated with institutional identities – like doctor–patient, lawyer–client, or professor–student – creates institutionally relevant role behavior.
Confirming sentiments associated with negatively evaluated identities – like bully, glutton, loafer, or scatterbrain – generates deviant behavior Affect control theory's sentiment databases and mathematical model are combined in a computer simulation program for analyzing social interaction in various cultures.
Read more about this topic: Affect Control Theory
Famous quotes containing the word action:
“The philosophy of action for action, power for the sake of power, had become an established orthodoxy. “Thou has conquered, O go-getting Babbitt.””
—Aldous Huxley (1894–1963)
“U.S. international and security policy ... has as its primary goal the preservation of what we might call “the Fifth Freedom,” understood crudely but with a fair degree of accuracy as the freedom to rob, to exploit and to dominate, to undertake any course of action to ensure that existing privilege is protected and advanced.”
—Noam Chomsky (b. 1928)
“The Oriental philosophy approaches easily loftier themes than the modern aspires to; and no wonder if it sometimes prattle about them. It only assigns their due rank respectively to Action and Contemplation, or rather does full justice to the latter. Western philosophers have not conceived of the significance of Contemplation in their sense.”
—Henry David Thoreau (1817–1862)