Career
Powell attended the University of Nottingham from 1995 to 1998 studying for a computer science degree. During his time at Nottingham, Powell created Dark Heart released in 1996, a popular MUD based on the DikuMUD code.
In 1997, Powell started Shout! Advertising, a UK-based advertising company which operated the third largest click-through program on the Internet by mid-1999. He also co-founded Netmagic, a successful business which designed and sold online banner advertising. Then in July 1999, he founded Powlex, which focused on web page design.
Read more about this topic: Adam Powell (game Designer)
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