Reception
The programme was watched by the most viewers of any programme on Christmas Day, 2008 in the UK and secured the largest Christmas Day audience in five years. It was also the most-watched UK programme in 2008, with a peak average audience of 14.4 million. The programme had a share of 53.3 percent, peaking with 58.1 percent and 15.88 million at the end of the programme. The repeat showing on New Year's Day even managed 7.2 million, beating ITV's Emmerdale in the ratings. The short was shown on British Television for the third time on Good Friday pulling in 3.4 million viewers. In BARB's official ratings published on 8 January 2009 it showed that A Matter of Loaf and Death had 16.15 million, making it the highest rated programme of 2008 and the highest rated non-sporting event in the UK since 2004 when an episode of Coronation Street garnered 16.3 million. Though the short was successful, several people commented on the short's violence.
A positive review came from USA Today, which gave the film four stars.
Read more about this topic: A Matter Of Loaf And Death
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