2 Entertain (officially rendered 2|entertain) is a British video and music publisher, formed by the merger of BBC Video and Video Collection International in 2004.
The company is made up of two companies – 2 Entertain Video and Demon Music Group. A third company, Banana Split Productions, was sold to its MD Laura Traill in April 2010.
In April 2008 2 Entertain was awarded a Queen's Award for Enterprise.
As of 2012 2entertain Ltd has been full integrated into BBC Worldwide’s Consumer Products division. 2entertain label will remain for non BBC products. As a result, the 2entertain logo on all new BBC releases (from Summer 2012 onwards) was dropped, and the "BBC DVD" branding was revised to just feature the BBC logo.
Read more about 2 Entertain: Ownership
Famous quotes containing the word entertain:
“It has come to be practically a sort of rule in literature, that a man, having once shown himself capable of original writing, is entitled thenceforth to steal from the writings of others at discretion. Thought is the property of him who can entertain it; and of him who can adequately place it. A certain awkwardness marks the use of borrowed thoughts; but, as soon as we have learned what to do with them, they become our own.”
—Ralph Waldo Emerson (1803–1882)