Background
In March 2002, the Brand Extension storyline was initiated. WWE's Raw and SmackDown! television programs were made into brands that employees were assigned to work; the ECW brand was later added in 2006. With the exception of 2003, WWE has held the Draft annually since its inception.
Via its website on February 11, WWE announced that the 2009 Draft was to take place on April 13 at Philips Arena in Atlanta, Georgia. All wrestlers, general managers, and commentators were eligible to be drafted. A Supplemental Draft was announced for April 15. It was announced on the day of the televised draft that for the third consecutive year, matches would determine which brand received a draft pick, and that 12 superstars were to switch brands. As in previous drafts, the purpose of the 2009 WWE Draft was to increase television ratings of WWE programming and to refresh the roster with new storylines for each brand.
Read more about this topic: 2009 WWE Draft
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