In Popular Culture
In the season 4 episode, "Lisa's First Word", of the U.S. television show The Simpsons, Krusty Burger is featured in a promotion where the characters get free food if they receive a slip that features an event that was "won" by the United States. The promotion was rigged, as was said in the episode, where every game card was to be in an event that "Communists never lose." However, almost immediately after that is said, word of the boycott is spread and the rigging backfires. Krusty Burger loses so much money on the promotion that Krusty states publicly he will "personally spit in every 50th burger".
The Krusty Burger promotion paralleled a real-life McDonald's scratch-card promotion from the 1984 Olympics that also lost that company money. The promotion was called "If the US Wins, You Win!" and gave away Big Mac hamburger sandwiches for every gold medal, fries for every silver medal, and Coca-Cola beverages for every bronze.
Read more about this topic: 1984 Summer Olympics Boycott
Famous quotes containing the words popular culture, popular and/or culture:
“Popular culture entered my life as Shirley Temple, who was exactly my age and wrote a letter in the newspapers telling how her mother fixed spinach for her, with lots of butter.... I was impressed by Shirley Temple as a little girl my age who had power: she could write a piece for the newspapers and have it printed in her own handwriting.”
—Adrienne Rich (b. 1929)
“Party action should follow, not precede the creation of a dominant popular sentiment.”
—J. Ellen Foster (1840–1910)
“There has never been in history another such culture as the Western civilization M a culture which has practiced the belief that the physical and social environment of man is subject to rational manipulation and that history is subject to the will and action of man; whereas central to the traditional cultures of the rivals of Western civilization, those of Africa and Asia, is a belief that it is environment that dominates man.”
—Ishmael Reed (b. 1938)