The 1955 Dodge lineup, consisting of the entry-level Coronet, Royal, and ornate Custom Royal, was a major departure for the company. Driven almost out of business in 1953 and 1954, the Chrysler Corporation was revived with a $250 million dollar loan from Prudential and new models designed by the legendary Virgil Exner. The Dodge lineup was positioned as the mainstream line in Chrysler's hierarchy, between Plymouth and DeSoto.
Read more about 1955 Dodge: Overview, Coronet, Royal, Custom Royal, La Femme, D-500, Technical Specifications
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“Perhaps anxious politicians may prove that only seventeen white men and five negroes were concerned in the late enterprise; but their very anxiety to prove this might suggest to themselves that all is not told. Why do they still dodge the truth? They are so anxious because of a dim consciousness of the fact, which they do not distinctly face, that at least a million of the free inhabitants of the United States would have rejoiced if it had succeeded. They at most only criticise the tactics.”
—Henry David Thoreau (1817–1862)