1909 Giro D'Italia - Origin

Origin

The origin of the Giro d'Italia is similar to that of the Tour de France. It began because of a competition between two newspapers, La Gazzetta dello Sport and Corriere della Sera. La Gazzetta dello Sport wished to boost its circulation by holding a professional road race, like the Tour de France. Corriere della Sera wanted to increase its circulation by holding an organized car rally. On 7 August 1908 La Gazzetta's founder Eugenio Camillo Costamagna, director Armando Cougnet, and its editor Tullio Morgagni announced the inaugural Giro d'Italia to be held in 1909. Corriere della Sera offered a winners bonus of 3,000 lire.

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