Other Trademark Infringement Lawsuits
In addition to the WhenU case, 1-800 CONTACTS has been involved in a number of trademark infringement suits revolving around the issue of keyword advertising. On March 8, 2010, 1-800 CONTACTS sued Contact Lens King, Inc. for trademark infringement based on their use of "1-800 CONTACTS" trademarks as keywords to trigger sponsored ads directing consumers to Contact Lens King's website and products.
Read more about this topic: 1-800 Contacts
Famous quotes containing the word infringement:
“Necessity is the plea for every infringement of human freedom. It is the argument of tyrants; it is the creed of slaves.”
—William Pitt, The Younger (1759–1806)